Privacy Policy

Effective Date: April 2026

This Privacy Policy describes how Spare Matter Corp ("Company," "we," "us," or "our"), operating as Coloring It, collects, uses, and protects your information when you use our AI-powered coloring page generation service at coloringit.com and through our progressive web application (collectively, the "Service").

1. Information We Collect

1.1 Account Information

What we collect:

  • Email address (required for account creation)
  • Display name (optional)
  • Profile picture / avatar (optional)
  • Profile preferences and settings
  • Account creation and last login dates

Why we collect it:

  • To provide and maintain your account
  • To communicate important service updates
  • To provide customer support
  • To prevent fraud and abuse

1.2 Payment and Billing Information

What we collect directly:

  • Billing email address
  • Subscription tier and status
  • Token purchase history and balance
  • Stripe customer ID (encrypted identifier)
  • General billing preferences

What Stripe collects on our behalf:

  • Credit card information (tokenized)
  • Billing address
  • Payment method details
  • Transaction history and receipts

Important: We never store full credit card numbers. All payment processing is handled securely by Stripe, our PCI-compliant payment processor.

1.3 Images and Content

  • Photos you upload for coloring page generation
  • Text prompts submitted through "Surprise Me" feature
  • Generated coloring page images
  • Albums and album metadata (titles, descriptions, public/private status)
  • Booklets and PDFs you create from coloring pages

1.4 Social Activity Data

  • Likes on coloring pages and albums
  • Comments you post
  • User follows and follower relationships
  • Content shared via social sharing features

1.5 Technical and Usage Data

  • IP address (used for rate limiting and fraud prevention)
  • Browser fingerprint for anonymous user rate limiting (screen resolution, timezone, language, browser type)
  • Device type, operating system, and browser information
  • Pages visited and features used
  • Session duration and interaction patterns
  • Performance metrics (page load times, generation times)
  • Error logs and crash reports

1.6 Camera Access

  • The Service may request access to your device camera for capturing photos to convert into coloring pages
  • Camera access is optional and requires your explicit permission
  • Photos captured are processed the same way as uploaded photos
  • We do not access your camera without your knowledge or consent

1.7 Local Storage and Offline Data

  • Browser localStorage is used to cache images, queue offline operations, and store preferences
  • Service worker caches are used for offline PWA functionality
  • Browser fingerprint identifier stored locally for rate limiting consistency
  • This data remains on your device and is not transmitted unless you initiate a sync operation

2. How We Use Your Information

2.1 Service Provision

  • Account Management: Maintain your account, profile, and preferences
  • AI Processing: Generate coloring pages from uploaded photos or text prompts using Google Gemini AI
  • Billing: Process payments, manage subscriptions and tokens, and handle refunds via Stripe
  • Communication: Send service updates, receipts, and support responses
  • Social Features: Display your likes, comments, follows, and profile to other users as applicable
  • Offline Sync: Process queued operations when your device reconnects to the internet

2.2 Service Improvement

  • AI Enhancement: Improve our coloring page generation quality (we do not use your photos to train AI models)
  • Feature Development: Develop new features based on aggregate usage patterns
  • Performance Optimization: Monitor and improve service speed and reliability
  • Quality Assurance: Test new features and fix bugs

2.3 Security and Compliance

  • Fraud Prevention: Monitor for suspicious activity and prevent abuse using IP addresses and browser fingerprints
  • Rate Limiting: Enforce usage limits per user, IP address, and browser fingerprint to prevent service abuse
  • Legal Compliance: Meet regulatory requirements and respond to legal requests
  • Security Monitoring: Protect against unauthorized access and data breaches

3. Third-Party Services

3.1 Google AI (Gemini)

  • Your uploaded photos are sent to Google Gemini AI models for coloring page generation
  • Text prompts from "Surprise Me" are sent to Google Gemini AI
  • Google's data processing is governed by Google's Privacy Policy
  • We use the API in a way that does not allow Google to use your data for model training

3.2 Stripe (Payments)

We partner with Stripe, a PCI DSS Level 1 certified payment processor:

  • No Card Storage: We never store your full credit card information
  • Tokenization: Payment methods are tokenized for security
  • Encryption: All payment data is encrypted in transit and at rest
  • Stripe's data handling is governed by Stripe's Privacy Policy

3.3 Firebase (Infrastructure)

  • User authentication is managed through Firebase Authentication
  • Data is stored in Firebase Firestore and Firebase Storage
  • Firebase services are provided by Google and governed by Firebase's Privacy Policy

3.4 What We Store vs. What Third Parties Store

We store (in Firebase):

  • Account profile and preferences
  • Generated images and albums
  • Social data (likes, comments, follows)
  • Stripe customer ID
  • Subscription status and token balance
  • Rate limit tracking data

Third parties store:

  • Stripe: Full payment method and transaction details
  • Google AI: Temporary processing of images/prompts
  • Firebase Auth: Authentication credentials

4. Cookies and Tracking Technologies

  • Authentication Cookies: Used to maintain your login session
  • Local Storage: Used to store preferences, offline queue, cached images, and browser fingerprint
  • Service Worker: Used for PWA functionality and offline caching of previously viewed content
  • Browser Fingerprinting: Used to identify anonymous users for rate limiting purposes; based on screen resolution, timezone, language, browser type, and hardware characteristics
  • We do not use third-party advertising or tracking cookies
  • We do not sell your data to advertisers

5. Data Security

5.1 Technical Safeguards

  • Encryption: All data encrypted in transit (TLS) and at rest
  • Access Controls: Role-based access with admin verification
  • Server-side Enforcement: All rate limiting and access control enforced server-side
  • Secure Infrastructure: Hosted on Firebase/Google Cloud infrastructure

5.2 Data Breach Notification

  • In the event of a data breach affecting your personal information, we will notify affected users within 72 hours
  • Notification will be sent via email and/or prominent notice on the Service
  • We will provide details of the breach and recommended protective actions

6. Your Privacy Rights

6.1 Access and Control

You have the right to:

  • Access: View all personal information we have about you
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal information
  • Portability: Export your data in machine-readable format
  • Objection: Object to certain processing activities
  • Restriction: Request restriction of processing in certain circumstances

6.2 Account Controls

In your account settings, you can:

  • Update personal information, display name, and profile picture
  • Manage payment methods and billing information
  • Set albums to public or private
  • Delete your account and associated data

6.3 Exercising Your Rights

To exercise your privacy rights:

  • Email: privacy@coloringit.com
  • Account Settings: Most rights can be exercised directly in your account
  • Response Time: We respond to requests within 30 days
  • Verification: We may need to verify your identity for security

7. Data Retention

Account Data

  • Active accounts: Retained while active
  • Inactive accounts: Deleted after 3 years
  • Deletion requests: Processed within 30 days

Payment Data

  • Transaction records: 7 years (legal requirement)
  • Payment methods: Deleted when removed
  • Billing history: Available during retention period

Usage and Content Data

  • Generated images: Retained until deleted by user or account deletion
  • Analytics: Anonymized data retained indefinitely
  • Rate limit logs: Retained for 90 days
  • Social data: Deleted with account

8. Children's Privacy

  • The Service is designed to be family-friendly but account creation requires users to be at least 13 years old
  • We do not knowingly collect personal information from children under 13
  • If you believe a child under 13 has provided us personal information, please contact us at privacy@coloringit.com
  • Parents or guardians may use the Service on behalf of their children under their own account

9. International Data Protection

9.1 GDPR (European Users)

  • Data Controller: Spare Matter Corp is the data controller for your personal information
  • Legal Basis: Legitimate interest, contract performance, and consent
  • Data Transfers: Data may be transferred to and processed in the United States where our infrastructure is hosted
  • Supervisory Authority: Right to file complaints with your local data protection authority

9.2 CCPA (California Users)

  • Categories of Information: Detailed in Section 1 above
  • Sale of Information: We do not sell personal information
  • Right to Know: You may request details about data collection and use
  • Right to Delete: You may request deletion of your personal information
  • Non-Discrimination: We will not discriminate against you for exercising CCPA rights

10. Changes to This Policy

  • We may update this Privacy Policy to reflect changes in our practices or legal requirements
  • Material changes will be communicated via email or prominent notice on the Service
  • The "Effective Date" at the top indicates when the policy was last updated
  • Continued use of the Service after changes constitutes acceptance

11. Contact Information

Spare Matter Corp

Operating as Coloring It

Privacy Inquiries

Email: privacy@coloringit.com

Response time: 30 days maximum

General Support

Email: support@coloringit.com

Billing: billing@coloringit.com

Summary for Quick Reference

Key Points:

  • Payment Security: All payments secured by Stripe (PCI Level 1)
  • Data Minimization: We collect only what's necessary
  • User Control: Access, correct, or delete your data
  • No Ads: We don't use advertising or tracking cookies
  • No Selling: We never sell your personal information
  • Security: Encryption in transit and at rest
  • Compliance: GDPR, CCPA, and COPPA compliance
  • Family-Safe: Designed with children's privacy in mind

Questions? Contact us at privacy@coloringit.com

Last updated: April 2026

This policy may be updated periodically. We will notify users of material changes.